OutdoorArtsUK works with the Audience Agency, the national audience development agency for the arts, to support all those working in the sector to better understand their audiences. This includes undertaking research which is rigorous whilst also being sensitive to organisers, artists and audiences.
the audience agency
Audience Finder is a national framework for collecting, analysing and sharing meaningful audience data devised and delivered by the Audience Agency. Along with a huge amount of UK cultural bodies, OutdoorArtsUK is working to encourage its use – and increase the data across the Outdoor Arts sector. The overall aim is to change Outdoor Arts for the better, helping the sector reach new and bigger audiences and access new resources.
All in the sector will be able to benefit from sector wide results and reporting.
Sign up online, or for more information contact: Jonathan Goodacre
This work is supported by Arts Council England.
